July 2013

July 2013

Strategies for Success Newsletter July 2013 Issue 91

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Published by Emily Huling Selling Strategies
www.sellingstrategies.com
Copyright 2013 Emily Huling. All rights reserved.

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In this July 2013 issue:

Thoughts from home
Josmo’s Café
Thoughts from the road
Stay Energized!
Emily Live

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Special invitation to newsletter readers…Complimentary Webinar – Selling from the Inside

Are your agency’s front-line personnel taking advantage of every opportunity to retain renewals, write new business, and gain referrals? Join me for a fast-paced, high-content program and learn easy-to-apply strategies to improve your clients’ experience during the claims process and identify and capitalize on your competitive advantage.

I hope you’ll make time to attend my Selling from the Inside – 3 Key Practices to Grow Your Bottom Line Webinar sponsored by AgenciesOnline. I promise you’ll receive lots of new and valuable information!

It’s being recorded and will be available until July 24 so don’t worry if the date isn’t convenient! Sign up for the event to get the On Demand access information.

Date of Live Broadcast – Wednesday, July 10 at 1:00-2:00 PM EDT

Space is limited.

Reserve your Webinar seat for the live or recorded broadcast:

https://www2.gotomeeting.com/register/463765602

Hope to see you there!! Emily

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1. Thoughts from home

Polishing Your First Impression

Father’s Day dawned beautifully cool and dry at our home in Terrell, NC. It was a perfect day to wash and wax our mailbox. Yes, our mailbox, not the car! Before you call me crazy, allow me to explain why we have a mailbox that requires tender loving care — and polishing!

What’s the first thing you see when you approach a house in a suburban neighborhood? All together now — the mailbox! Have you ever noticed that some mailboxes in front of beautiful homes are dirty, broken or just weather beaten? Well, I do and it’s not a great first impression. John and I want our mailbox to convey the care we put into our home. I get teased and complimented at the same time by neighbors who pass by when I’m washing and waxing our mailbox which I do twice a year. “You can have one, too!” I tell them and they laugh.

First impressions stick with us. It can take many additional encounters to overcome someone’s negative first impression of us and that’s if we’re lucky enough to get an opportunity. Take a moment to self-examine the first impressions you convey. Consider your smile, greeting, posture, handshake, personal appearance, care of your car, home, and office space. Is there something that could benefit from polishing?

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We never get a second chance to make a positive first impression.

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Improve your customers’ experience by making Great Service Sells a recurring topic at meetings!

Great Service Sells, a book and companion audio CD, is a ready-to-use customer service improvement program for your agency staff meetings!

Great Service Sells: How Great CSRs Turn Service into Sales is designed for CSR group learning in staff meetings using both the print book and accompanying audio CDs. Presented in 21, five-minute chapters, the tips, techniques, real-life stories and personal challenges offer a year’s worth of education sessions. For a complete list of chapters and facilitation tips, view the Great Service Sells info page.

One book and companion audio CDs are $69.00. Five additional books are $50.00. Newsletter readers receive a 20% discount by using coupon code NEWS11 at checkout.

As a bonus, all orders will receive the priceless 2012 Energizer Minute Collection CD that includes 27 Quick Tips for Business Success!

View Details with Link to Purchase

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2. Josmo’s Café

Nothing like the smell of garlic and basil to know it’s summer in our house! Our basil is growing like crazy this year. I’ve already made three batches of my favorite pesto from the Joy of Cooking cookbook. It’s the traditional recipe made with pine nuts and basil. Pine nuts are quite expensive. Trader Joe’s has the best price at $7.99 for a half- pound bag . We now refer to the pesto as pesto gold!

In honor of my new batch of pesto, I made our very favorite Salmon Pesto Packets which was a past featured recipe. If you love salmon, pesto, sweet onions and black olives, this easy and impressive dish is for you!

Thanks for your feedback on last month’s featured recipe and video on how to make the best corn on the cob in the microwave! Don’t miss the hilarious two-minute video on how-to do it!

For almost seven years, Josmo’s Cafe has been a joy for John and me! Learn the history and try the famous Josmo’s Cosmo cocktail posted on the Josmo’s Café webpage.

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3. Thoughts from the road

I was at the boarding gate on my way to Chicago watching a distinguished silver-haired man frantically searching in his briefcase. I overheard him say to his male colleague, “I must have left my wallet at the security checkpoint. Watch my luggage.” Off he ran. As soon as he left, I said to his friend, “I’m sure it’s in there. Men can’t find anything.” He laughed.

Three minutes later the man returned out of breath and said his wallet wasn’t at security. He picked up his briefcase again and this time took everything out of it. Buried under his laptop he found his wallet. He laughed with relief. I caught his eye and asked him if I could ask him a question. He nodded. “Does your wife complain that you can’t find anything in the refrigerator?” With a puzzled look he said, “How did you know?” I just smiled.

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4. Stay Energized!

July Energizer Minute – It’s Never Too Late. Get supercharged with Energizer Minutes – one to two minute audio stories told by yours truly to energize, invigorate, and inspire!

Follow me on Twitter @EmilyHuling to read my weekday Energizer Moments.

Receive your complimentary copy of the priceless 2012 Energizer Minute Collection plus 27 Quick Tips for Business Success when you order $50 of books and audio programs.

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Selling Strategies’ purpose is to build top-performing sales, service, and leadership organizations. We offer insurance industry expertise to companies, agents, and MGAs to accomplish culture change, strategic planning and implementation, business development, improving customer experience, and leadership and management development and coaching.

To learn more, visit www.sellingstrategies.com or call me at 888-309-8802.

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Planning your 2014 meetings and events yet? 2014 Speaking Topic List now available!

Many of my clients are starting extra early this year to contract with the best speakers and venues.

Based on client, meeting planner, and participant requests, I’ve developed several new compelling people development and business-building programs for association events, employee meetings, MGA and carrier-sponsored meetings. Click Here for a complete list of speaking topics and information on fees and CE credits.

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5. Emily Live

Please get in touch if you want to connect when I’m in your area or if you’re interested in a similar program for your organization.

Agency Management CIC – Kansas City, MO – July 18, 2013
Private client – Great Service Sells – Appleton, WI – September 18, 2013
NAMIC Annual Convention – Seattle, WA – September 22-25, 2013
NAPSLO Annual Convention – San Diego, CA – September 29 – October 2, 2013
Professional Independent Insurance Agents of Colorado Annual Convention – Deliver Service That Sells and Protects and Kick Your “But” – Denver, CO – October 2-3, 2013
Independent Insurance Agents of Kentucky Annual Convention – Louisville, KY – A Marketing Plan: Your Roadmap to Success – November 8, 2013

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Share any of my free stuff, articles, or newsletter content as long as proper credit is included.

Selling Strategies: Strategies for Success Newsletter is published by Emily Huling Selling Strategies. For further information contact emily@sellingstrategies.com.

© 2013 Emily Huling. All rights reserved.

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